Marketing Your Green Business
Marketing your goods or services as environmentally friendly can be misleading for your customers if not done correctly. The Australian Competition and Consumer Commission (ACCC) has released a guide to help you understand your obligations under the Trade Practices Act when marketing your products or services as “green”.
Green marketing and the Trade Practices Act includes information such as:
- your trade practices obligations
- about making environmental claims
- a checklist for marketing managers.
Download your copy of the guide from the ACCC website or order a copy by calling the ACCC Infocentre on 1300 302 502.
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